IL2004 - Tuesday - 19:30 Devil Dance

Originally posted 2004-11-17.

I found this panel discussion very interesting.

Since it is buried below, I will also surface up here:

Yahoo! Toolbar with WorldCat searching of library materials

neato

/ start main notes

www.charlestonco.com Charleston Advisor
peer reviewed database reviews

Content Licensing  - New Models, New Money, New Challenges

Corilee Christou
Reed Business Information
eContent 2004 ?

Reed Business Portfolio
* more than 4 million subscribers
* number of publications: more than 100
* number of staff: more than 2800
* revenue: more than $700 million

current business models
* controlled circulation
* subscription model

New Business Models
* content feed fees
* royalty rates based on use pattterns on hosts
* percent of transactions or page views
-- click through
-- page impressions
* new subscription sites
* new premium products

Challenges
* How to price?
* How to charge for what has traditionally been free?
* How to retain eyeballs on sites
* How not to cannibalize thyself?

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ACM Deputy Director of Publications
represents ACM on CrossRef board of directors

publish 32 journals and about 100 conf proceedings per year

ACM Digital Library - now primary publication
also offer resource discovery tool - Guide to Computing Literature
invested heavily in creating very rich metadata including manual indexing for Guide

free to public in basic form

CrossRef - make reference linking efficient and reliable throughout online scholarly literature

membership 330 publishers, 465 libraries etc.

CrossRef is funding by members and DOI fee

13 million DOIs for articles covering more than 10,000 journals
5 million DOIs clicked on every month

ACM Digital Library is deeply indexed by Google
there is also Google CrossRef search pilot

--

OAIster Metadata Harvesting

started in June 2002
take OAI harvested metadata and make it searchable

focused on things that link to fulltext

--

OCLC
Chip Nilges
Exec Director for WorldCat Content and Global Access

2 million records are made available for partner ingest - limited metadata
entire database will be opened up at end of Novermber

e.g. Yahoo Search - to WorldCat Find in a Library - to local library holdings

also exposing special collections
put URL in 856 record

IP based service links
4 million inbound links (clickthroughs) October 2004
estimating 5 million by end of year

--

Sumir
Yahoo Search

Mission: To deliver the highest quality search experience on the Internet

Fundamental principles
- relevancy
- comprehensiveness
- freshness
- presentation

Yahoo started using its own search in February 2004

Yahoo concept: Content Acquisition Program Partners

wiki (wikipedia)
New York Public Library
NPR
PBS
Department of Energy
Project Gutenberg

Yahoo! Toolbar with WorldCat searching of library materials
allow users to limit search to just items in libraries, also interface to FirstSearch and netLibrary

Introducing My Search
http://mysearch.yahoo.com/
still in beta

search: Save, Save with Note, Share, Block Site

limit search just to sites in “My Web” list you build

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discussion of subscription vs approved list

“you will pay for what you really want.  you won’t pay for what used to be a ‘nice to have’”

advertising supported publications: works only in certain cases

question for ACM guy: wouldn’t researchers get better results from open access publication, since then they would get bigger impact

He says: no money, no publication.  Someone has to pay for the publications (peer review process, layout etc.)

Q Will libraries still exist?

Physical presence, paper holdings give value.
Yahoo wants to create integration between physical, Internet world.

Challenges to get people into physical library.
Corporate: less libraries.
Academic: less libraries.

Minimal publication of RSS feeds by libraries in this audience.

“what is a library?”

Q: What if results indicate that item is in library far away?

A: there is value to researchers in knowing that an item exists SOMEWHERE

Q: What about private collections
people who have access to your collections are already using Google / Yahoo anyway

ACM - Google - wanted to be present in authoritative way in an index that their users already like - filter to get definitive results

challenge: search indexes provide links to free versions of published works

version issue: the version that you get as a search result may not be definitive

ACM is also going to do a deal with CiteSeer to help address the problem of authoritative version

ACM guy - issues with ranking algorithms - popular information rises to the top - good for consumers, not good for scholar - huge amount of research that never gets surfaced

anyone who needs to do scholarly research shouldn’t be using Google - it’s a consumer engine

KnowledgeStorm "The Enterprise Software, Hardware, Services, and White Papers Resource"
IndustryBrains ?
TechTarget

e.g. Elsevier has Scirus as scholarly search engine

Yahoo jiggers their results to rank partners higher
OCLC result for US marines will show up #3

use of recommendation, relevance ranking

but Elsevier is never going to get enough interest to Scirus

“go where the users already are”: Google, Yahoo
library tab

possible future:
self-publish
with ranking layer on top